A time-blocked 6-hour workflow that builds 75 fully-formed Meta ads in a single day — 3 hooks, 5 visuals, 5 CTAs — uploads them as one Advantage+ campaign, and lets Meta's algorithm kill 60-65 of them in 72 hours so you can read the winners in one week instead of one quarter.
A test-matrix methodology for cross-channel paid media — 5 channels × 4 audiences × 2-3 creative concepts, structured in a spreadsheet, with minimum spend math, Day 7 vs Day 14 kill rules, and a $90k B2B SaaS case study where a founder LinkedIn video beat every paid creative on cold prospect.
A repeatable 4-pillar Claude pipeline that turns one brief into 50 Meta ad copy variants across angle categories, plus the 5-minute review cut and the test structure that actually ships them.
An opinion piece on Advantage+ Audience Expansion drawn from 80+ accounts: the three situations where leaving the toggle on works brilliantly, the four where it tanks your pipeline, and the 10% / 30% cost-of-wrong-conversion rule I use to decide.
A working Claude Computer Use agent that opens your Meta Ads Manager, reviews every ad against a 2-axis rubric (policy + brand consistency), and drops a CSV of red/yellow flags in 12 minutes — the system prompt, the build, and where the false-negative floor sits.
